History Of Kal•EYE•do•scoptics

Whole Brain Reading Programs became highly successful, but due to a trademarking conflict the name needed to change; thus, KalEYEdoscoptics, A Visual Approach to Learning, LLC was born and officially launched in the fall of 2013. 

KalEYEdoscoptics is the perfect name because as one peers into the eye piece of a kaleidoscope the view is beautiful and ever changing. One NEVER sees the same image no matter how many times looking into the kaleidoscope.

THE MEANING BEHIND THE NAME:

Syllabicating the name: KalEYEdoscoptics really demonstrates the meaning: 

kal=for calisthenics (representing the physical activities which turn on the brain)

*eye=for the eyes of course (without them what would we do) 

*do=because every student must DO everything 4 ways (see it, say it, hear it, do it) 

*scoptics=because we look at every detail closely (sometimes as if through a microscope and other times as if through a telescope)

Saying goodbye to the name Whole Brain Reading Programs was difficult and bittersweet; however, the new name, Kal*eye*do*scoptics, is becoming just as well known as the old one.  Learn more about the program here.